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	<title>fix journalism &#187; Michael Higdon</title>
	<atom:link href="http://www.fixjournalism.com/author/mike-higdon/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.fixjournalism.com</link>
	<description>a conversation about journalism's future</description>
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		<title>iPad opens another door of opportunity for journalism</title>
		<link>http://www.fixjournalism.com/news/ipad-opens-another-door-of-opportunity-for-journalism/</link>
		<comments>http://www.fixjournalism.com/news/ipad-opens-another-door-of-opportunity-for-journalism/#comments</comments>
		<pubDate>Thu, 28 Jan 2010 01:34:38 +0000</pubDate>
		<dc:creator>Michael Higdon</dc:creator>
				<category><![CDATA[Business models]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[newspapers]]></category>
		<category><![CDATA[uNews]]></category>
		<category><![CDATA[Users]]></category>
		<category><![CDATA[apple]]></category>
		<category><![CDATA[ipad]]></category>

		<guid isPermaLink="false">http://www.fixjournalism.com/?p=656</guid>
		<description><![CDATA[About a year ago, I and many others suggested making an iTunes for newspapers but we see now that that might not be such a great idea considering the music industry and a million other blog posts about paying for stories.

iTunes also would prohibit the type of content possible and revenue potential considering Apple would become a distributor and the interface would be locked into Apple's design.

So without a whole lot of predictions and turning myself into a fool, I'm going to say the iPad represents another platform or perhaps a more flexible mobile platform for news content.

If news companies are able to create their own reading/viewing environments for the iPad, then I think that's a good thing.

Will it save journalism? Pft. No. But it opens up to yet another market and business model/revenue potential.
[Read More...]]]></description>
		<wfw:commentRss>http://www.fixjournalism.com/news/ipad-opens-another-door-of-opportunity-for-journalism/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Re: When is advertising journalism?</title>
		<link>http://www.fixjournalism.com/news/re-when-is-advertising-journalism/</link>
		<comments>http://www.fixjournalism.com/news/re-when-is-advertising-journalism/#comments</comments>
		<pubDate>Wed, 20 Jan 2010 22:23:20 +0000</pubDate>
		<dc:creator>Michael Higdon</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[Journalists]]></category>
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.fixjournalism.com/?p=650</guid>
		<description><![CDATA[In response to the previous post, Brian Duggan, Donica Mensing and I began an interesting disucssion via email. The question: Is advertising capable of being journalism ever?&#8221; Brian Duggan said: Ads provide objective information, yes, but to what degree? Does that baked potato in your Locals BBQ ad always look picturesque for every customer? Ask yourself [...]]]></description>
		<wfw:commentRss>http://www.fixjournalism.com/news/re-when-is-advertising-journalism/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>When is advertising, journalism? Sometimes</title>
		<link>http://www.fixjournalism.com/news/when-is-advertising-journalism/</link>
		<comments>http://www.fixjournalism.com/news/when-is-advertising-journalism/#comments</comments>
		<pubDate>Wed, 13 Jan 2010 21:26:32 +0000</pubDate>
		<dc:creator>Michael Higdon</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[Journalists]]></category>
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.fixjournalism.com/?p=644</guid>
		<description><![CDATA[A lot of people in the hardcore journalism world don&#8217;t think advertising is journalism (it&#8217;s threatening) and many people don&#8217;t believe advertising should be in journalism schools. But I think advertising is journalism and belongs in J-schools. Advertising can serve the same purposes and affect the same goals as journalism when done a certain way [...]]]></description>
		<wfw:commentRss>http://www.fixjournalism.com/news/when-is-advertising-journalism/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>What questions does your company ask you?</title>
		<link>http://www.fixjournalism.com/journalists/what-questions-does-your-company-ask-you/</link>
		<comments>http://www.fixjournalism.com/journalists/what-questions-does-your-company-ask-you/#comments</comments>
		<pubDate>Tue, 15 Dec 2009 23:38:23 +0000</pubDate>
		<dc:creator>Michael Higdon</dc:creator>
				<category><![CDATA[innovation]]></category>
		<category><![CDATA[Journalists]]></category>

		<guid isPermaLink="false">http://www.fixjournalism.com/?p=637</guid>
		<description><![CDATA[Has anyone asked you these questions lately?
<ol>
	<li><strong>What has happened in the “external” world that could affect the way we do business?</strong></li>
	<li><strong>What challenges and threats do we face as an organization from the “external” world?</strong></li>
	<li><strong>What are the opportunities we should be taking advantage of in order to: a. Make us more sustainable as an organization
b. Help us be a better company?</strong></li>
	<li><strong>What information do you have that you think is important to share with others in the Innovation Station group?</strong></li>
	<li><strong>What are the important strengths of [your publication/branch/company]?</strong></li>
	<li><strong> What weaknesses are preventing us from being a better organization?</strong></li>
	<li><strong>Make some notes about what you think our vision, values and mission are as an organization.</strong></li>
	<li><strong>What challenges have we failed to meet in the past two to three years and why have we failed to meet them?</strong></li>
	<li><strong>What challenges have we met well in the past two to three years and what helped us to meet them?</strong></li>
	<li><strong>What is the most important outcome that you would like to see emerging from Innovation Station?  Why do you think it is so important?</strong></li>
</ol>]]></description>
		<wfw:commentRss>http://www.fixjournalism.com/journalists/what-questions-does-your-company-ask-you/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>An interesting lesson about innovating</title>
		<link>http://www.fixjournalism.com/business-models/an-interesting-lesson-about-innovating/</link>
		<comments>http://www.fixjournalism.com/business-models/an-interesting-lesson-about-innovating/#comments</comments>
		<pubDate>Wed, 25 Nov 2009 00:27:38 +0000</pubDate>
		<dc:creator>Michael Higdon</dc:creator>
				<category><![CDATA[Business models]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[IDEO]]></category>
		<category><![CDATA[innovate]]></category>
		<category><![CDATA[teams]]></category>

		<guid isPermaLink="false">http://www.fixjournalism.com/?p=630</guid>
		<description><![CDATA[My point is, anyone can innovate any time, anywhere. You can do it in small increments so no one will notice. A method I've heard here is that you innovate and change in small ways over a long period of time. At the end of your journey, everything is completely different but everyone thinks of it as something that needed to be done and they look back at the old way of doing things and scoff.

Read more...]]></description>
		<wfw:commentRss>http://www.fixjournalism.com/business-models/an-interesting-lesson-about-innovating/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>#truth or a scenario for weeding through the Twitter din</title>
		<link>http://www.fixjournalism.com/social-networking/truth-or-a-scenario-for-weeding-through-the-twitter-din/</link>
		<comments>http://www.fixjournalism.com/social-networking/truth-or-a-scenario-for-weeding-through-the-twitter-din/#comments</comments>
		<pubDate>Wed, 28 Oct 2009 04:03:31 +0000</pubDate>
		<dc:creator>Michael Higdon</dc:creator>
				<category><![CDATA[Engagement]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Social networking]]></category>
		<category><![CDATA[Web]]></category>

		<guid isPermaLink="false">http://www.fixjournalism.com/?p=620</guid>
		<description><![CDATA[I walked up to the imaginary doctor and interviewed him using my Evernote (btw, you need this if you're a journalist, not just for iPhone) voice recorder. He told me Michael Jackson was in critical condition.

When I hit save on Evernote, it automatically uploaded the sound file to the web. Annie has access to my Evernote account and watched it load live, then saved it to her computer, briefly trimmed it down, uploaded it to SoundCloud.com (YouTube for audio) and Tweeted the sound clip embeded on the L.A. Times website with a nutgraf. 

Total time for first breaking news report: 10 minutes

While I waited in the waiting room, the editor and I coordinated my and the L.A. Times tweets using a synced Tweetdeck (iPhone app + her desktop app). I tweeted extra details while the editor spread the word.

As people retweeted us, we retweeted them with #truth

People who lied (or abused the hash tag) were retweeted with #untruth so that people would ignore them and continue to retweet our reports.

Read More ...]]></description>
		<wfw:commentRss>http://www.fixjournalism.com/social-networking/truth-or-a-scenario-for-weeding-through-the-twitter-din/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>News is a customer service</title>
		<link>http://www.fixjournalism.com/uncategorized/news-is-a-customer-service/</link>
		<comments>http://www.fixjournalism.com/uncategorized/news-is-a-customer-service/#comments</comments>
		<pubDate>Sat, 12 Sep 2009 00:44:17 +0000</pubDate>
		<dc:creator>Michael Higdon</dc:creator>
				<category><![CDATA[Journalists]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[newspapers]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[customers]]></category>

		<guid isPermaLink="false">http://www.fixjournalism.com/?p=600</guid>
		<description><![CDATA[It irks me that our industry is currently having a debate about who the customer is; readers or advertisers. The above Harvard Business blog talks about finding out how people read, something I&#8217;ve been whining about for a year now. A very anthropological, anti-focus group approach is what he suggests. I&#8217;d agree. Annie points out that [...]]]></description>
		<wfw:commentRss>http://www.fixjournalism.com/uncategorized/news-is-a-customer-service/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>News coffee shop revisited: reviving public spaces</title>
		<link>http://www.fixjournalism.com/news/news-coffee-shop-revisited-reviving-public-spaces/</link>
		<comments>http://www.fixjournalism.com/news/news-coffee-shop-revisited-reviving-public-spaces/#comments</comments>
		<pubDate>Wed, 09 Sep 2009 20:39:00 +0000</pubDate>
		<dc:creator>Michael Higdon</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[Business models]]></category>
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.fixjournalism.com/?p=595</guid>
		<description><![CDATA[In imagination land, we'll partner with Comma Coffee, a locally owned coffee shop in Carson City. We'll go with the original idea, where Swift partners to put Nevada Appeal newspapers and a Nevada Appeal reporter in the coffee shop almost all day. We have Online Community Managers (OCMs), so let's say it's one of those people.

That reporter/OCM gathers news, talks to people, answers questions (even just common questions about town goings-ons), reports, moderates, etc. <strong>He/She is the community hub - the all-knowing journalist.</strong> But he/she is only the all-knowing journalist because of time spent with the community members. So really, the OCM is a facilitator between customers who buy coffee for breakfast and customers who buy at lunch.

Also, we buy one of those nice big flat screen TVs (about $1000 to $1600) and<strong> start selling advertisements on a rotating screen.</strong> As an incentive, it also includes specials in that coffee shop with nice food photography compliments of the ad staff. Nothing is better than a photo of a greasy croissant sandwich or steaming coffee when it comes to making point of purchase sales.

In addition to ads,<strong> let's stick news headlines on that screen.</strong> Not unlike <a href="http://robcurley.com/2009/06/10/billboards/" target="_blank">Las Vegas Sun's billboards</a>. 

<a href="http://robcurley.com/2009/06/10/billboards/"><img title="Las Vegas Sun digital billboard" src="http://media.lasvegassun.com/media/projects/curley/billboards/boxing-full.jpg" alt="Las Vegas Sun digital billboard posts news headlines throughout Las Vegas. We can do this smaller. (Photo courtesy of Rob Curley)" width="500" /></a>
On top of that, if there's breaking news using Twitter or Cover it Live (or other live tools) let's put the <a href="http://www.nevadaappeal.com">Nevada Appeal's</a> Twitterfall on it too. People in the coffee shop could participate from their mobile phones or laptops and see it live.

[Click the headline to read more ...]]]></description>
		<wfw:commentRss>http://www.fixjournalism.com/news/news-coffee-shop-revisited-reviving-public-spaces/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Aspen Insitute: how to save American journalism video replay</title>
		<link>http://www.fixjournalism.com/think-tank/aspen-insitute-how-to-save-american-journalism-video-replay/</link>
		<comments>http://www.fixjournalism.com/think-tank/aspen-insitute-how-to-save-american-journalism-video-replay/#comments</comments>
		<pubDate>Mon, 17 Aug 2009 17:24:21 +0000</pubDate>
		<dc:creator>Michael Higdon</dc:creator>
				<category><![CDATA[think tank]]></category>

		<guid isPermaLink="false">http://www.fixjournalism.com/?p=593</guid>
		<description><![CDATA[Click the headline for archived video footage. Taken off of homepage because of autoplay.]]></description>
		<wfw:commentRss>http://www.fixjournalism.com/think-tank/aspen-insitute-how-to-save-american-journalism-video-replay/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Get the Best Work from Your Oldest Staffers: Join Thursday&#8217;s Webinar from Fix Journalism</title>
		<link>http://www.fixjournalism.com/uncategorized/get-the-best-work-from-your-oldest-staffers-join-thursdays-webinar-from-fix-journalism/</link>
		<comments>http://www.fixjournalism.com/uncategorized/get-the-best-work-from-your-oldest-staffers-join-thursdays-webinar-from-fix-journalism/#comments</comments>
		<pubDate>Wed, 08 Jul 2009 21:08:04 +0000</pubDate>
		<dc:creator>Michael Higdon</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[parody]]></category>
		<category><![CDATA[seminars]]></category>

		<guid isPermaLink="false">http://www.fixjournalism.com/?p=590</guid>
		<description><![CDATA[<strong><span style="color: #ff0000;">Register now for Thursday's Webinar and learn how to manage a new generation of staffers.</span></strong>

<strong>The Baby Boomers Generation</strong> -- also known as Gen Old -- is reshaping your newsroom. How do you get the best work out of your youngest staffers?
Join me, of Fix Journalism for <strong><em>Managing Old Folks</em></strong>: Helping the Old Generation of Journalists Succeed in Your Newsroom.

<strong>This one-hour Webinar will:</strong>
<ul>
	<li>Identify who falls into this generation and understand how they have come to be defined</li>
	<li>Identify contributions Baby Boomers can make in the newsroom</li>
	<li>Describe five keys to helping Baby Boomers succeed</li>
	<li>Offer tips to put their talents to work for your news organization</li>
	<li>Explore how to turn the success of Baby Boomer staffers to your newsroom's advantage</li>
</ul>
Sign up now for Managing Old Folks and learn how to successfully manage your staffers to create a more productive newsroom and a more satisfied work force. When Old Folks succeed, your whole newsroom benefits.

<strong><span style="color: #ff0000;">Stay tuned for our webinar next week:</span></strong>

<strong>Managing Women: How to Help the Women in your Newsroom Succeed.</strong>
<ul>
	<li>How to identify the women in your newsroom and how they have come to be defined</li>
	<li>Identify contributions women can make to your newsroom</li>
	<li>Describe five keys to helping women succeed</li>
	<li>Offer tips on how to put their talents to work for you</li>
	<li>Explore how to turn women's success to your advantage</li>
</ul>
OR

<strong><span style="color: #ff0000;">Sign up for News University's webinar: </span></strong><a href="http://www.newsu.org/courses/course_detail.aspx?id=nwsu_millennialsWebinar09" target="_blank"><strong><span style="color: #ff0000;">Managing Millennials: Helping the Next Generation of Journalists Succeed in Your Newsroom</span></strong></a>

Seriously?]]></description>
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		<slash:comments>5</slash:comments>
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