Comments on: Why it doesn’t matter if InDenver Times succeeds or not. http://www.fixjournalism.com/readers/why-it-doesnt-matter-if-indenver-times-succeeds-or-not/ a conversation about journalism's future Thu, 01 Sep 2011 21:17:58 +0000 hourly 1 http://wordpress.org/?v=3.1 By: msbpodcast http://www.fixjournalism.com/readers/why-it-doesnt-matter-if-indenver-times-succeeds-or-not/comment-page-1/#comment-188 msbpodcast Fri, 27 Mar 2009 04:10:55 +0000 http://www.fixjournalism.com/?p=498#comment-188 If they're for subscribers for a dead tree edition, (something which you have to find, buy, read and haul to the trash and feel guilty about the damage to the environment as well as the smudges and the sheer physical presence of,) they might as well give up. Electrons on a display are a whole lot easier to deal with. If they’re for subscribers for a dead tree edition, (something which you have to find, buy, read and haul to the trash and feel guilty about the damage to the environment as well as the smudges and the sheer physical presence of,) they might as well give up.

Electrons on a display are a whole lot easier to deal with.

]]> By: Robert Knilands http://www.fixjournalism.com/readers/why-it-doesnt-matter-if-indenver-times-succeeds-or-not/comment-page-1/#comment-181 Robert Knilands Tue, 24 Mar 2009 17:04:47 +0000 http://www.fixjournalism.com/?p=498#comment-181 "InDenver is asking for 50,000 subscribers, a mere 2 percent of that population." I estimated that the design-based approach lured 0.1 percent of potential readers. Yet newspapers jumped onto that bandwagon and changed their priorities, to their detriment. So I don't think trying to attract 2 percent of the readership is necessarily crazy. Of course, if this bunch relies on the same gimmicks that newspapers do, then life could be rough. “InDenver is asking for 50,000 subscribers, a mere 2 percent of that population.”

I estimated that the design-based approach lured 0.1 percent of potential readers. Yet newspapers jumped onto that bandwagon and changed their priorities, to their detriment.

So I don’t think trying to attract 2 percent of the readership is necessarily crazy. Of course, if this bunch relies on the same gimmicks that newspapers do, then life could be rough.

]]>